New London hotels

The Academy, Bloomsbury
From daring and artistic new creations to impeccably refurbished historic sites, there is a new London hotel perfect for your next stay, event or meeting.

A selection of new hotels in London

The Academy

After an extensive refurbishment, YTL Hotels recently reopened The Academy, a collection of five townhouses, and a member of the Small Luxury Hotels of the World collection. The hotel has 50 guest rooms and includes several food and drink options, including The Courtyard, where guests can sample the hotel’s afternoon tea.

Hard Rock Hotel London 

People enjoying drinks at the bar on Hard Rock Hotel London.

Drawing on the legacy of the greats who stayed here in decades past – and inspiring those who are yet to write their own story – the Hard Rock Hotel London stands alone as a heaven for music lovers and cultural explorers everywhere. Situated on the corner of Oxford Street and Park Lane, the hotel puts guests just steps away from the very best England’s capital has to offer.

Bankside Hotel 

In a six-storey glass structure within the One Blackfriars development, Bankside Hotel offers a sleek and modern hub close to Blackfriars Bridge. The hotel displays and incredible curated arts collection across the 161 rooms and communal areas, and also features a space permanently dedicated to crafts.

The Stratford Hotel

A meeting room with tables and chairs at The Stratford Hotel

The Stratford is a 145-room design hotel with interiors by Space Copenhagen, the design duo behind the legendary NOMA hotel. The rooms feature serene pastel tones, natural timbers and elegant stone bathrooms fusing Scandinavian style with old-world opulence. From the magnificent triple-height lobby to the grand fireplace, The Stratford is a hotel that does things differently.

The Londoner

A busy Leicester Square with The Londoner in the background

Set in London’s Leicester Square, The Londoner is a new boutique hotel on a super scale and the first of its kind. As a pioneering hotel, The Londoner embraces the energy of the West End through its masterful architecture and design, sophisticated social spaces and its collection of distinctive restaurants and lounges.

Find out more

Contact us

Our team offers free, expert, impartial advice and we’re here to help you.